The 4 Ps
Marketing mix vaccines
Our vaccines are accessible to all people of different countries. Our vaccines are of the highest quality, very safe and will make sure you don’t get sick from the disease the vaccine is for.
Place
We don’t want people stealing our vaccines. That’s why we give people the vaccines ourselves, in our own labs, instead of handing the vaccines out. We’re worried that if we would hand them out, other people would be able to study how they were made and replicate the formula, to make their own vaccines. This would make our vaccines worthless.
Promotion
Our vaccines generally promote themselves. We have earned a very good reputation thanks to how well our vaccines work. The promotion is mostly done by word of mouth, mostly by rich people who talk about whether or not they want to get one of our vaccines for the latest disease.
Price
We sell our vaccines at very high prices because we know that rich people from other countries already have the money and are willing to spend it in order to survive. We don’t really care about the ethics of saving other people, we just want the money so that we can continue to improve science.
We only accept payment for our vaccines up front because we don’t want to be ripped off for our valuable products.